learn the three strategies hotels use to to forecast group business, and how it may affect your room block.
When your actual room block pickup is less than what you agreed to in your contract, you're in attrition - meaning you'll be charged a penalty for those unused guest rooms. In order to avoid this situation, you need to understand how hotels forecast group occupancy. Learn how hotels typically use blind cuts, cut-off dates and attrition, so you can make the right decisions in managing your room block.
ABOUT THE AUTHOR
Mike Mason, VP of Sourcing & Hospitality Solutions
Mike is a 25-year veteran of the meetings industry. He was named one of 2013's Top 25 Most Influential People in the Meetings Industry by Successful Meetings Magazine.
YOU WILL LEARN
How hotels forcast group business
When to communicate changes in your room block
Questions you should ask the hotel about occupancy